POLO RALPH LAURENT X GQ CHARITY PARTY

Exactly one month ago Ralph Laurent celebrated the opening of its lastest Polo Ralph Lauren store in Via del Corso 152, Rome. The first italian (and european) store has American touch; 465mq of cool furniture, clothing, shoes, accessory and also the Ralph's Coffee, inaugurated last year in New York.
The event was an amazing charity party cohosted by GQ. The party took place at Spazio Cerere followed by a private dinner at Pastificio San Lorenzo.
An unconventional soft play space, the rooms features photo booths, 6 new sunglasses shades to play with, underground furniture and five beautiful costumized motorcycle selling by action. All the proceeds for selling will be donated to Fondazione Tumori Neuroendocrini Elisabetta Pocaterra Onlus.

A memorable evening at a bar in Ralph Lauren way: expert crafted cocktail, cozy atmosphere, laught, friends and live music by Violante Placido, dj Alex Braga and I Giornalisti. Ralph Lauren and GQ transported guests to a chic, elegant environment for a moment of respite and escape to celebrate another important American house's goal.

Pic by me